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Search found 21 matches

by option1
Tue Jun 30, 2020 12:43 pm
Forum: Grand Rapids/West Michigan
Topic: Upward Mobility
Replies: 13
Views: 1453

Re: Upward Mobility

MW answered the question 100% correctly. The attitudes of most talent has become based more on job security rather than upward mobility. Sure, you might not make 250k working at a union shop in Chicago, but the trade off of making 100k in GR with stability and less pressure is the way the game is pl...
by option1
Wed May 27, 2020 4:13 pm
Forum: Grand Rapids/West Michigan
Topic: April Nielsen Audio #'s for Grand Rapids - WOOD Radio soars; worst showing for WSNX in years
Replies: 9
Views: 1132

Re: April Nielsen Audio #'s for Grand Rapids - WOOD Radio soars; worst showing for WSNX in years

If I were iHeart, I'd consider either taking WSNX into more of a Rhythmic direction or flipping 101.3 or 96.1 to Urban WSNX has always had the reputation in the market as the rhythmic alternative. They have shifted to a more pop leaning CHR recently, probably to protect themselves from mainstream W...
by option1
Sun May 17, 2020 7:30 pm
Forum: Metro Detroit/SE Michigan
Topic: April Radio Ratings
Replies: 24
Views: 2059

Re: April Radio Ratings

WJR increased bigly because almost all the other stations, TV and Radio, have a Hate Trump/Blame Trump Political Agenda. A lot of people put the blame where it belongs, on the people who were responsible for creating and/or isolating and exporting the virus, lying about it at every turn, and they a...
by option1
Fri Apr 17, 2020 1:29 pm
Forum: Metro Detroit/SE Michigan
Topic: Latest Numbers For Detroit
Replies: 5
Views: 1551

Re: Latest Numbers For Detroit

The PPM’s are hearing crickets right now.
by option1
Wed Mar 18, 2020 1:05 pm
Forum: Metro Detroit/SE Michigan
Topic: WYCD's ratings fall to worst non-Holiday levels in MANY YEARS due to stupid programming changes
Replies: 10
Views: 1056

Re: WYCD's ratings fall to worst non-Holiday levels in MANY YEARS due to stupid programming changes

Couple of points about Channel 95.5 performance. One, they can thank Entercom for flipping AMP and handing them the format. I don’t consider ‘DVD to be a direct competitor. ‘DVD’s slogan “Today’s best music and more“ screams Hot AC. Two, Top 40 and Rhythmic Top 40 artists and their music are very st...
by option1
Wed Mar 11, 2020 8:01 pm
Forum: Grand Rapids/West Michigan
Topic: Vintage West Michigan TV / Radio Merch
Replies: 10
Views: 1636

Re: Vintage West Michigan TV / Radio Merch

I have some roadkill from I-96.
by option1
Sun Jan 19, 2020 11:10 am
Forum: Flint, Tri-Cities, and The Thumb
Topic: "We cannot play two females back-to-back"
Replies: 22
Views: 2003

Re: "We cannot play two females back-to-back"

Maybe I’m just over thinking this. How ‘bout pick a target demo and play the hits. Scheduling rules from the 70’s just don’t apply anymore. There are reasons TSL is down across all formats. Streaming, satellite radio, and podcasts or digital audiobooks are our competition. If we continue to devolve ...
by option1
Tue Jan 14, 2020 8:05 pm
Forum: Grand Rapids/West Michigan
Topic: Local iHeartRadio Firings
Replies: 13
Views: 3243

Re: Local iHeartRadio Firings

This might go down as the worst single day in the history of radio.

What is even scarier is that radio is a copycat business. Iheart has established a new model for others to follow. It is more likely to get worse.
by option1
Tue Jan 14, 2020 7:58 pm
Forum: Grand Rapids/West Michigan
Topic: Nielsen audio ratings roundup: WLAV's ratings are at multi-decade RECORD LOW levels! WTNR remains a dumpster fire!
Replies: 22
Views: 4494

Re: Nielsen audio ratings roundup: WLAV's ratings are at multi-decade RECORD LOW levels! WTNR remains a dumpster fire!

You guys haven’t even discussed the 105.3 HotFM continuous trainwreck. Add that to the Cumulus GR ratings portfolio and it spells d-i-s-a-s-t-e-r.
by option1
Tue Jan 14, 2020 7:44 pm
Forum: Metro Detroit/SE Michigan
Topic: NOheart cuts have begun
Replies: 28
Views: 5394

Re: NOheart cuts have begun

Brutal day in radio today. Black Tuesday. Radio as we know it will never be the same.
by option1
Fri Aug 30, 2019 2:28 am
Forum: Grand Rapids/West Michigan
Topic: New 105.3 Hot FM morning show announced
Replies: 13
Views: 2885

Re: New 105.3 Hot FM morning show announced

Warning...Rant Post... I like that they are willing to break tradition and give this a shot. Successful women morning show leads are still fairly rare, let alone two women on a CHR. GR has a great lead in Connie at WLHT. The problem here is that Hot is just an overall cluster-fuck. Hot should have b...
by option1
Mon May 27, 2019 6:34 pm
Forum: Metro Detroit/SE Michigan
Topic: 98.7 The Breeze just ruined itself with new Fresh / RnB playlist
Replies: 476
Views: 44794

Re: 98.7 The Breeze just ruined itself with new Fresh / RnB playlist

Stopnswap my brother. Did you actually write that “PPM’s can’t tell if people aren’t tuning in because of talking?” Dude. Put the Cheetos and Mountain Dew down, get off this website for five minutes and do a little homework on how PPM works. That statement is really unbelievable coming from a person...
by option1
Mon May 27, 2019 9:42 am
Forum: Metro Detroit/SE Michigan
Topic: 98.7 The Breeze just ruined itself with new Fresh / RnB playlist
Replies: 476
Views: 44794

Re: 98.7 The Breeze just ruined itself with new Fresh / RnB playlist

MW, PPM has changed the game. If the data says shut them up and play more music that’s what programmers are going to do.
by option1
Fri Mar 01, 2019 6:24 pm
Forum: Metro Detroit/SE Michigan
Topic: 106.7 to flip shortly, RIP FAULT
Replies: 38
Views: 3947

Re: 106.7 to flip shortly, RIP FAULT

Is there a format this frequency hasn’t been?
by option1
Mon Feb 18, 2019 11:38 pm
Forum: Metro Detroit/SE Michigan
Topic: Mojo in the morning phone scams
Replies: 49
Views: 5280

Re: Mojo in the morning phone scams

Stopnswap, what you are alluding to is correct. People could give a rats ass whether or not they are fake. After all, they are called phone SCAMS. I haven’t met one person that said “Here comes that fake phone scam, I’m turning over to WJR for my daily dose of reality.” And speaking of WJR Fet-500, ...