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January 2022 Nielsen Audio #'s: gigantic book for Star 105.7; disastrous book for WLHT, WHTS, WTNR and WFGR

Discussion pertaining to Grand Rapids, Kalamazoo, Muskegon, Battle Creek, Big Rapids, and Michiana
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48125er
Posts: 375
Joined: Thu Aug 04, 2011 5:50 pm

Re: January 2022 Nielsen Audio #'s: gigantic book for Star 105.7; disastrous book for WLHT, WHTS, WTNR and WFGR

Unread post by 48125er »

Clearly 98.7 and 105.3, along with 107.3 are clearly doing something very wrong when an alternative station, a gangsta rap station and a low budget christian station from Zeeland gets better ratings than you.
In 105.3s id be curious to see how their morning numbers look, I wonder if "west Michigans first all-woman morning show" numbers look like or the jojo show on 98.7.

Music wise, 98.7 has a terrible playlist nowadays.
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SteveL
Posts: 27
Joined: Thu Jul 12, 2007 2:18 pm

Re: January 2022 Nielsen Audio #'s: gigantic book for Star 105.7; disastrous book for WLHT, WHTS, WTNR and WFGR

Unread post by SteveL »

I've said it before but bad things are bound to happen when you rotate the same 220 songs for eight years. FGR is finding that out.
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48125er
Posts: 375
Joined: Thu Aug 04, 2011 5:50 pm

Re: January 2022 Nielsen Audio #'s: gigantic book for Star 105.7; disastrous book for WLHT, WHTS, WTNR and WFGR

Unread post by 48125er »

SteveL wrote: Thu Mar 10, 2022 3:11 pm I've said it before but bad things are bound to happen when you rotate the same 220 songs for eight years. FGR is finding that out.
I could've told you that 5 years ago, even the awesome 80s weekends they have is mostly butt rock and the same synth-wave we've heard hundreds of times , The worst part of FGR these days Is that terrible voice tracked evening show, the "late shift with Craig Allen", reminds me of the terrible shows they'd play on the short-lived fuel FM in Lansing
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48125er
Posts: 375
Joined: Thu Aug 04, 2011 5:50 pm

Re: January 2022 Nielsen Audio #'s: gigantic book for Star 105.7; disastrous book for WLHT, WHTS, WTNR and WFGR

Unread post by 48125er »

MWmetalhead wrote: Sat Mar 05, 2022 12:28 pm

I'd like to see 98.7 go all classic rock so GRD could ditch Pink Floyd, Rush, Poison and the like from its playlist. Probably won't ever happen, though.
corporations don't like simple straight up ideas like that, lol
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