Mix 95.7 Toledo dead air?

[80sTalkRadioFan]

I tuned into Toledo's "Mix 95.7" WIMX to find nothing but a silent/open carrier (aka dead air) both over the air and via their Tunein stream. WJZE "Hot 97.3" has the same problem. Hoping it's nothing major, as I enjoy those stations, especially 95.7.

[MegaHertz]

Nah. Probably just a technical issue, considering there isn't a soul in the building. Dead air is better than paying some kid 15 bucks an hour to sit and make sure everything is good.

[80sTalkRadioFan]

True! Still out, as of Monday morning. Maybe they'll be back on later today.

[radioandtventhusiast]

95.7 and 97.3 are back on as of now.

[80sTalkRadioFan]

Glad they are back! My first thought when they went silent, so close to the end of the month and/or Labor Day Weekend was they were changing formats or being sold, especially since there are 2 other similar formatted stations in the area.

[CD 94.7]

Urban LLC has not subscribed to the ratings in eons but last I saw, WJUC and WJZE were about neck and neck. Mix was well into the 4s.

I've heard Urban put a ton of money into WJZE soon after they purchased it from RASP, which was badly needed as the station's audio sounded like a clock radio and the signal was so spotty, that has improved quite a bit.

The only markets Urban LLC has is Toledo and Starkville-Columbus MS. Their portfolio used to be much bigger, they sold their cluster around Muscle Shoals a few years back.

[ChrisWL1980]

Three other similar stations if you count 94.9 The Beat.
Beat and Hot are the competitors for the Hip-Hop audience. WJUC evolved to Urban AC a while back.

[CD 94.7]

Mix had the Urban AC format all to themselves for so long so The Juice shifting focus to Urban AC made sense. If I recall, 95.7 flipped to Urban AC in late 1995, before that they were Y95.7 WYHK with a young country format. Prior to Mix, the main urban station was 1520am WVOI and 1470 had a go at it in the early mid 1990s as Magic 1470, after they dropped CNN radio.

As stated, most of the mentioned stations do not subscribe to the ratings so I am not sure where all of them are at ratings wise, 94.9 is around the mid 2's. Which is respectable for a translator.