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Michelle Mckormick is out at WLAV

Discussion pertaining to Grand Rapids, Kalamazoo, Muskegon, Battle Creek, Big Rapids, and Michiana
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BayCityJohn2337
Posts: 191
Joined: Fri Jul 31, 2020 8:36 pm

Michelle Mckormick is out at WLAV

Unread post by BayCityJohn2337 »

MWmetalhead
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Joined: Mon Oct 14, 2024 6:59 pm

Re: Michelle Mckormick is out at WLAV

Unread post by MWmetalhead »

Here is a report from WZZM that does not contain the puffery of the WXMI report:
https://www.wzzm13.com/article/news/loc ... 0?tbref=hp

Personally, I think she'd be a great fit for Star 105.7. That station plays a lot of the music WGRD played when Michelle worked there and that i96 played when Michelle worked there.
Buc-ee's sucks! Stay the hell away from my state.
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MrsWarmth
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Re: Michelle Mckormick is out at WLAV

Unread post by MrsWarmth »

WLAV IS ABOUT TO LOSE IN THE RATINGS BIG. DUMB MOVE, NOT GOOD.
MWmetalhead
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Joined: Mon Oct 14, 2024 6:59 pm

Re: Michelle Mckormick is out at WLAV

Unread post by MWmetalhead »

For I think the first time ever, I am in agreement with you!

The hemorrhaging of top shelf on-air talent at WLAV in recent years is indeed disappointing. The loss of Michelle is yet another damaging blow.
Buc-ee's sucks! Stay the hell away from my state.
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TC Talks
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Joined: Wed Oct 26, 2005 2:41 am

Re: Michelle Mckormick is out at WLAV

Unread post by TC Talks »

Who is actually buying airtime these days? It seems like many advertisers are direct response these days. They don't care about ratings.
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