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92.5 WFDX Gaylord sold

Covers all of Northern Lower Michigan (from Ludington to Tawas northward), as well as the Straits Area and Soo Region.
MWmetalhead
Posts: 1287
Joined: Mon Oct 14, 2024 6:59 pm

Re: 92.5 WFDX Gaylord sold

Unread post by MWmetalhead »

There is a big time oversaturation of Christian Contemporary music on the dial in northern Michigan now.

I don't see how all of these stations will be able to survive in their current form. There are only so many donation dollars to be spread.
Trump is too stupid to know what "reciprocal" means.
ChrisWL1980
Posts: 973
Joined: Wed Nov 06, 2019 2:36 am

Re: 92.5 WFDX Gaylord sold

Unread post by ChrisWL1980 »

95.9 now broadcasts the "Source" talk and teaching format from 1400/104.1 WLJN.

Smile FM is a statewide service and Air1 is national, so they have a much wider base of donors than just northern Michigan. Northern Christian Radio owns everything else of a CCM format (including WLJN, which now focuses on praise and worship music a la Air1). They eliminated some of the overlap by killing the Fuel FM format and turning 95.9 into The Source and 105.5 into Promise FM. So all the CCM donor dollars that aren't supporting a statewide or national service are going into the same kitty.

Absolutely agreed on the oversaturation of Jesuscasters, though (counting the talk/teaching outlets like Source, Strong Tower and Relevant).
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48125er
Posts: 375
Joined: Thu Aug 04, 2011 5:50 pm

Re: 92.5 WFDX Gaylord sold

Unread post by 48125er »

I'm surprised Strong tower or BBN hasn't gotten as many stations in michigan as they have in other states
ADD in TC
Posts: 200
Joined: Thu Jul 22, 2010 7:54 pm

Re: 92.5 WFDX Gaylord sold

Unread post by ADD in TC »

ChrisWL1980 wrote: Sat Mar 08, 2025 6:05 pm 95.9 now broadcasts the "Source" talk and teaching format from 1400/104.1 WLJN
95.9 flipped to broadcasting the Source late February of last year, therefore 92.5 is now airing Christian talk.
ChrisWL1980
Posts: 973
Joined: Wed Nov 06, 2019 2:36 am

Re: 92.5 WFDX Gaylord sold

Unread post by ChrisWL1980 »

48125er wrote: Sat Mar 08, 2025 11:56 pm I'm surprised Strong tower or BBN hasn't gotten as many stations in michigan as they have in other states
Strong Tower is based in Cadillac. Most of their stations are in MI except for a few signals in Illinois.
Are you maybe thinking of AFR? If I'm not mistaken they only have 91.7 in Muskegon.
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