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WLMI Flipping

Discussion pertaining to Lansing, Jackson, Owosso, and all areas from Alma to Hillsdale
Graham Wellington
Posts: 70
Joined: Fri Dec 21, 2018 4:48 pm

Re: WLMI Flipping

Post by Graham Wellington » Sat Aug 01, 2020 7:58 am

WLMI management:

"Guys, I have a sure fire success idea! Let's do a classic rock format playing the same burned out lame 70s songs played on WMMQ. Lansing listeners are known for their willingness to try something new - they'll love it! Call around to the other Midwest stations and see if they have a deep voice that can throw some imaging together in the next half hour or so. Let's call it "Cruisin", as the whole town will be cranking it as they cruise around town in their 82 Trans Am. We can't go wrong!"



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audiophile
Posts: 4572
Joined: Sat Dec 04, 2004 9:21 pm
Location: Between 88 and 108 MHz.

Re: WLMI Flipping

Post by audiophile » Sat Aug 01, 2020 8:51 am

That or they spent some time in Bad Axe.


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Lucky615
Posts: 750
Joined: Wed May 20, 2020 9:13 am
Location: 48195

Re: WLMI Flipping

Post by Lucky615 » Sat Aug 01, 2020 9:06 am

It’s called corporate radio it’s been around forever. 150 song playlists all sounding the same from market to market. We can only thank the F.C.C. for deregulation in 1996 for the state of radio in 2020.


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ChrisWL1980
Posts: 102
Joined: Wed Nov 06, 2019 2:36 am

Re: WLMI Flipping

Post by ChrisWL1980 » Sun Aug 02, 2020 5:53 pm

MWmetalhead wrote:
Fri Jul 31, 2020 8:06 pm
I agree with Ed - Stacks should've been given 92.9.
So do I.


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ChrisWL1980
Posts: 102
Joined: Wed Nov 06, 2019 2:36 am

Re: WLMI Flipping

Post by ChrisWL1980 » Sun Aug 02, 2020 5:55 pm

audiophile wrote:
Sat Aug 01, 2020 8:51 am
That or they spent some time in Bad Axe.
:rollin
If we hear any announcers refer to Lindsey Buckingham as "she," we'll know they spent too much time at 935 South Van Dyke.


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Calvert DeForest
Posts: 503
Joined: Thu Dec 02, 2004 5:14 pm
Location: The corner of US-16 and M-78

Re: WLMI Flipping

Post by Calvert DeForest » Wed Aug 12, 2020 5:29 pm

My guess is it's a spoiler format designed to shave a bit from WMMQ to benefit Q106.


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MWmetalhead
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Joined: Sun Oct 31, 2004 11:23 am

Re: WLMI Flipping

Post by MWmetalhead » Wed Aug 12, 2020 5:49 pm

Pretty much. Can also be tossed in as a freebie or near freebie for folks purchasing ads on 94.1 or 106.1.


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