Toledo has a new radio station.

mapletrees · Post by **mapletrees** » Sun Sep 04, 2022 10:41 pm

Was surfing the FM band in Toledo, and noticed that WPAY-AM and 103.3 FM broke simulcast with 106.5's religious programming. The station is currently playing 2000s pop hits with no liners. However, the RDS display for the station says "Check out Andrew Z, on Party 103!"

Deleted User 15835 · Post by **Deleted User 15835** » Sun Sep 04, 2022 11:30 pm

Thanks for the news! I will check it out!

Deleted User 15835 · Post by **Deleted User 15835** » Mon Sep 05, 2022 12:37 am

Post by **MWmetalhead** » Mon Sep 05, 2022 8:15 am

Tiny signal; station will be a flop even if the music sounds halfway decent. Those of you who predicted Andrew Z would reappear on an LPFM were in the right ballpark.

https://www.radio-locator.com/cgi-bin/p ... service=FX

FakeAndyStuart · Post by **FakeAndyStuart** » Mon Sep 05, 2022 9:14 am

The fearless leader of the Buzzboard wrote:Those of you who predicted Andrew Z would reappear on an LPFM were in the right ballpark.

Actually this is not an LPFM, which would have to be non commercial. This is an FM translator, which along with WPAY-AM and another translator at 92.1 is now owned by this company - Jamtraxx Media. (92.1 FM has a construction permit to move to 94.1, but I'm having trouble finding it.)

https://jamtraxx.com/media/

FM translators can only rebroadcast, not create original programming. And 103.3 just got permission to be commercial (was non-commercial during the K-Love era.) I'll bet this same audio is on 1520AM right now. Wonder what's on 92.1... (I would listen, but the yacht just left the dock in Belize.)

Post by **MWmetalhead** » Mon Sep 05, 2022 10:04 am

Totally understand it's an FM translator and not an LPFM. That's why I said "right ballpark" as opposed to "you hit the nail on the head."

radioandtventhusiast · Post by **radioandtventhusiast** » Mon Sep 05, 2022 12:39 pm

It looks like this will be a rhythmic station of some kind with a name like Party 103.3?

I kind of actually thought that the Truth Network was here to stay on 103.3/1520.

It appears that 1520 is running the exact same audio.

Deleted User 15408 · Post by **Deleted User 15408** » Mon Sep 05, 2022 1:19 pm

Andrew Z in the morning? Andrew Z? That man is like a cockroach.

AMFMTV · Post by **AMFMTV** » Mon Sep 05, 2022 5:04 pm

Font choice in a logo, and spacing, matters.

https://radioinsight.com/headlines/2407 ... in-toledo/

https://i0.wp.com/radioinsight.com/wp-c ... C200&ssl=1

BASProShop · Post by **BASProShop** » Mon Sep 05, 2022 6:43 pm

AMFMTV - I think hilarious they will be "Toledo' Shits & Throwbacks." Seems extremely appropriate, given who's involved.

Deleted User 15408 · Post by **Deleted User 15408** » Mon Sep 05, 2022 6:52 pm

Who launches a radio station with zero branding? I haven't heard one sweeper. So they are rolling with a format, but no name. Nothing. What a disaster.

ChrisWL1980 · Post by **ChrisWL1980** » Mon Sep 05, 2022 7:59 pm

The official launch is supposed to be Tuesday at 10:33am.
Meanwhile, with 107.3 recently pivoting to Adult R&B/Urban AC, this apparently takes Toledo back up to three hip-hop stations.

Post by **MWmetalhead** » Tue Sep 06, 2022 7:08 am

I think it's going to be a Rhythm Hits format, not hip hop. Only crossover hits from the hip hop genre would likely be featured.

Similar stations would include Hot 97.5/103.9 in Phoenix, Star 94 in Atlanta and Hits 97-3 in Miami.

FakeAndyStuart · Post by **FakeAndyStuart** » Tue Sep 06, 2022 10:45 am

And they are on the air!!!!

https://www.facebook.com/party1033toledo

And don't even know what day it is..

Colleen Zapada, Vp and Director of Sales wrote:“Party 103.3” launched this morning, Tuesday 9-5-22 at 10:33am. The station is positioned as “Toledo’s Hits & Throwbacks”

Deleted User 15835 · Post by **Deleted User 15835** » Tue Sep 06, 2022 11:00 am

Toledo has a new radio station.

Toledo has a new radio station.

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