Lots of new registrations this past week; thank you! Registrations in the queue from March 26 through March 27 at 7:00a ET have now been activated. Enjoy! -M.W.

Terms of Use have been amended effective October 6, 2019. Make sure you are aware of the new rules! Please visit this thread for details: https://www.mibuzzboard.com/phpBB3/view ... 16&t=48619

KLT lives in the far north!!! 93.5 to dump Country.

Covers all of Northern Lower Michigan (from Ludington to Tawas northward), as well as the Straits Area and Soo Region.
User avatar
MWmetalhead
Site Admin
Posts: 3387
Joined: Sun Oct 31, 2004 11:23 am

KLT lives in the far north!!! 93.5 to dump Country.

Post by MWmetalhead » Mon Feb 24, 2020 5:47 pm

I had a sneaking suspicion 93.5 *might* dump Country. I figured there was a 50/50 chance of that happening at some point, although I didn't think the switch would be pulled this quickly.

Now we know why Midwestern Broadcasting didn't want 98.9. :blink

This is great news for fans of Classic Rock in the tip o' the mitt!

https://radioinsight.com/headlines/1846 ... ning-show/


Caroline Beasley is ruining WRIF. What a bitch!!!

CK-722
Posts: 877
Joined: Sun Dec 16, 2018 3:53 pm

Re: KLT lives in the far north!!! 93.5 to dump Country.

Post by CK-722 » Mon Feb 24, 2020 9:32 pm

Any ideas as to why? Does WMKC have a controlling share of the Northern part of the Market? Is Country dying as a format, the young audience migrating to Crossover AC? Both?

Will WKLZ 98.9 go off the air soon? Will 93.5 take over the WKLZ call letters? Both?

Will the WBCM call letters go back to 1440 in Bay City?


Is THAT where they got the idea for the 486-SX?

Same (x, y, z), different (t)

Your bullet missed my trial balloon.

RTN Price. Not guaranteed. As of 12:30, 157.71 Down 0.22.

Artificial Intelligence is a Child that needs a Parent to guide it through.

User avatar
MWmetalhead
Site Admin
Posts: 3387
Joined: Sun Oct 31, 2004 11:23 am

Re: KLT lives in the far north!!! 93.5 to dump Country.

Post by MWmetalhead » Mon Feb 24, 2020 10:01 pm

As far as Country listening goes, WMKC indeed has a commanding share in the northern reaches of the market. Probably a 3:1 advantage over WTCM-FM/WBCM-FM, I would say. That's been true for many, many years.

Country "dying" as a format? Are you joking? It's one of the most successful terrestrial FM formats there is!

My guess is K-Love will be heard on 98.9 very soon...perhaps this week. Good question about the calls letters. I'd be quite surprised if the WKLZ call sign does not migrate from 98.9 to 93.5. Not sure if that means WBCM-FM will wind up at 98.9 MHz or not.

A good chunk of far northern lower MI will now only have access to one (!!!) FM country station with a good signal - that station being Big Country 102.9, of course. 103.5 WTCM's signal is crappy from Charlevoix and Otsego Counties northward.


Caroline Beasley is ruining WRIF. What a bitch!!!

CK-722
Posts: 877
Joined: Sun Dec 16, 2018 3:53 pm

Re: KLT lives in the far north!!! 93.5 to dump Country.

Post by CK-722 » Mon Feb 24, 2020 10:07 pm

I guess I thought with the softness of the Nash FM ratings, and defection of "Country" artists to AC like Taylor Swift, Country as a Contemporary format was in a downward trend.


Is THAT where they got the idea for the 486-SX?

Same (x, y, z), different (t)

Your bullet missed my trial balloon.

RTN Price. Not guaranteed. As of 12:30, 157.71 Down 0.22.

Artificial Intelligence is a Child that needs a Parent to guide it through.

User avatar
MWmetalhead
Site Admin
Posts: 3387
Joined: Sun Oct 31, 2004 11:23 am

Re: KLT lives in the far north!!! 93.5 to dump Country.

Post by MWmetalhead » Mon Feb 24, 2020 10:16 pm

Nash FM's softness is due to terrible programming strategy (especially during the Dickey era of Cumulus), not the country format itself. If you look at many of those same markets, you'll often find one or more Country stations with strong ratings.

The "downward trend" you describe is a matter of personal preference. I certainly am not a fan of the invasion of music from faux country artists such as Sam Hunt, Dan + Shay, etc. I hate hearing those artists on country radio. I think it creates an opening for 90's & early 2K's based Country stations to take shape.


Caroline Beasley is ruining WRIF. What a bitch!!!

Radio Sucks
Posts: 366
Joined: Wed May 14, 2014 4:48 pm

Re: KLT lives in the far north!!! 93.5 to dump Country.

Post by Radio Sucks » Tue Feb 25, 2020 5:07 am

EMF has always worked with sellers on call letters and intellectual property, since they don't need or want it. Would not be surprised to see a call letter change request in the next few days..



radiofan86
Posts: 5
Joined: Tue Nov 13, 2018 2:10 pm

Re: KLT lives in the far north!!! 93.5 to dump Country.

Post by radiofan86 » Tue Feb 25, 2020 6:53 am

MWmetalhead wrote:
Mon Feb 24, 2020 10:01 pm
A good chunk of far northern lower MI will now only have access to one (!!!) FM country station with a good signal - that station being Big Country 102.9, of course. 103.5 WTCM's signal is crappy from Charlevoix and Otsego Counties northward.
Is 97.7 still doing "Straits Country" out of Cheboygan? It's a preset. I'm betting 102.9 has a BIG advantage over them.



User avatar
MWmetalhead
Site Admin
Posts: 3387
Joined: Sun Oct 31, 2004 11:23 am

Re: KLT lives in the far north!!! 93.5 to dump Country.

Post by MWmetalhead » Tue Feb 25, 2020 7:06 am

No. 97.7 is pro-Trump political talk most of the time, and Oldies the rest of the time.

http://wchy.us/


Caroline Beasley is ruining WRIF. What a bitch!!!

ftballfan
Posts: 420
Joined: Thu Sep 17, 2009 6:38 pm

Re: KLT lives in the far north!!! 93.5 to dump Country.

Post by ftballfan » Tue Feb 25, 2020 8:30 am

MWmetalhead wrote:
Mon Feb 24, 2020 10:01 pm
As far as Country listening goes, WMKC indeed has a commanding share in the northern reaches of the market. Probably a 3:1 advantage over WTCM-FM/WBCM-FM, I would say. That's been true for many, many years.

Country "dying" as a format? Are you joking? It's one of the most successful terrestrial FM formats there is!
80s/90s/early 00s country is doing very well (look at Cincinnati's ratings where a pair of rimshot throwback country stations is T-4)
My guess is K-Love will be heard on 98.9 very soon...perhaps this week. Good question about the calls letters. I'd be quite surprised if the WKLZ call sign does not migrate from 98.9 to 93.5. Not sure if that means WBCM-FM will wind up at 98.9 MHz or not.
Ironically, the WKLZ call sign would fit perfectly on a K-Love station!
A good chunk of far northern lower MI will now only have access to one (!!!) FM country station with a good signal - that station being Big Country 102.9, of course. 103.5 WTCM's signal is crappy from Charlevoix and Otsego Counties northward.
The opposite case (where WTCM is the only country station with a good signal) is true south and west of Traverse City, especially in Benzie County and a large portion of Manistee County.



northradiotruth
Posts: 29
Joined: Mon May 02, 2011 10:20 am

Re: KLT lives in the far north!!! 93.5 to dump Country.

Post by northradiotruth » Tue Feb 25, 2020 8:50 am

There is no way 93.5 gives KLT better coverage in the North than 98.9. I live north of Traverse City and 98.9 is heard in a ton of businesses where TCM is nowhere. I tune to 93.5 once in a while, it's weak in my car. I'm glad to have KLT staying in the North but the signal is not as good. They should have dumped 93.5 and bought 106.7.



User avatar
TheForce
Posts: 621
Joined: Sat Mar 31, 2007 6:12 pm

Re: KLT lives in the far north!!! 93.5 to dump Country.

Post by TheForce » Tue Feb 25, 2020 10:07 am

KLT is trash. I don't like their vibe, can't stand Terri Ray. I mean how many times can you listen to Foreigner, Foghat, BOC, etc?? And those syndicated morning shows blow chunks.

https://chrisd15.wixsite.com/wklt



Graham Wellington
Posts: 50
Joined: Fri Dec 21, 2018 4:48 pm

Re: KLT lives in the far north!!! 93.5 to dump Country.

Post by Graham Wellington » Tue Feb 25, 2020 11:15 am

TheForce wrote:
Tue Feb 25, 2020 10:07 am
KLT is trash. I don't like their vibe, can't stand Terri Ray. I mean how many times can you listen to Foreigner, Foghat, BOC, etc?? And those syndicated morning shows blow chunks.

https://chrisd15.wixsite.com/wklt
Agreed - unfortunately these butt rock stations have die hard loyal burn-out listeners who dream of the glory years of 1981 and still get pumped when "More Than A Feeling" starts pumping through their speakers.



User avatar
TheForce
Posts: 621
Joined: Sat Mar 31, 2007 6:12 pm

Re: KLT lives in the far north!!! 93.5 to dump Country.

Post by TheForce » Tue Feb 25, 2020 11:58 am

Seems like a lot of 70's-early 80's rock. Seems the logical evolution is mid 80's-early 90's hard rock.



organman95
Posts: 228
Joined: Mon Aug 31, 2015 9:49 pm

Re: KLT lives in the far north!!! 93.5 to dump Country.

Post by organman95 » Tue Feb 25, 2020 1:04 pm

ok, who is running the Classic Rock format then? Confusing as hell



ADD in TC
Posts: 47
Joined: Thu Jul 22, 2010 7:54 pm

Re: KLT lives in the far north!!! 93.5 to dump Country.

Post by ADD in TC » Tue Feb 25, 2020 1:14 pm

What is "confusing as hell" is yesterday I heard Terri Ray say 93.5 was switching at midnight to simulcast 97.5; now she says the switch is going to be at 4 PM today.More misinformation?



Post Reply Previous topicNext topic