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K'zoo / MKG / BC - Spring '19 Nielsens
- MWmetalhead
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K'zoo / MKG / BC - Spring '19 Nielsens
Kalamazoo:
https://ratings.radio-online.com/content/arb251
- Nice recovery for 106.5 WVFM
- WCSG doesn't just have a ton of listeners in G.R., they also have significant strength in K'zoo!
- Unusually good showing (at least in 12+) for WKZO
- WKFR remains #1 by a mile
- WRKR scores a second softer-than-normal book in a row
- Poor showings for 96.5 Jack FM and Win 98.5; the ratings for Jack have got to be particularly disappointing
- No info for B93, 92.5 The Zoo, or Cool 101
Battle Creek:
https://ratings.radio-online.com/content/arb531
- WKFR, WRKR, WJXQ, and WWDK do not subscribe
- My guess is WKFR pulls stronger numbers than Win 98.5. Usually the top station in BC has at least a 15 share; Win 98.5 only scored a 12.3.
- Good book for 95.3 WBCK; another weak book for 104.9 The Edge (Classic Hits would be a much better use of that frequency).
Muskegon:
https://ratings.radio-online.com/content/arb566
- V100 is now #1!
- WMRR and WMUS continue to post weaker results than just five years ago; WMRR's result is particularly surprising considering WLAV-FM cannot be received in the Greater Muskegon area these days
- WWSN and Nash Icon are hot piles of garbage (92.5 The Outlaw scored MUCH better ratings back in the day)
- WOOD-FM is a non-subscriber; ditto WSNX, WHTS, WBCT, WGRD
- WLHT's repeated lack of ratings in Muskegon County is surprising considering it is one of the stronger GR-based signals in the region
https://ratings.radio-online.com/content/arb251
- Nice recovery for 106.5 WVFM
- WCSG doesn't just have a ton of listeners in G.R., they also have significant strength in K'zoo!
- Unusually good showing (at least in 12+) for WKZO
- WKFR remains #1 by a mile
- WRKR scores a second softer-than-normal book in a row
- Poor showings for 96.5 Jack FM and Win 98.5; the ratings for Jack have got to be particularly disappointing
- No info for B93, 92.5 The Zoo, or Cool 101
Battle Creek:
https://ratings.radio-online.com/content/arb531
- WKFR, WRKR, WJXQ, and WWDK do not subscribe
- My guess is WKFR pulls stronger numbers than Win 98.5. Usually the top station in BC has at least a 15 share; Win 98.5 only scored a 12.3.
- Good book for 95.3 WBCK; another weak book for 104.9 The Edge (Classic Hits would be a much better use of that frequency).
Muskegon:
https://ratings.radio-online.com/content/arb566
- V100 is now #1!
- WMRR and WMUS continue to post weaker results than just five years ago; WMRR's result is particularly surprising considering WLAV-FM cannot be received in the Greater Muskegon area these days
- WWSN and Nash Icon are hot piles of garbage (92.5 The Outlaw scored MUCH better ratings back in the day)
- WOOD-FM is a non-subscriber; ditto WSNX, WHTS, WBCT, WGRD
- WLHT's repeated lack of ratings in Muskegon County is surprising considering it is one of the stronger GR-based signals in the region
Morgan Wallen is a piece of garbage.
Re: K'zoo / MKG / BC - Spring '19 Nielsens
I'd be curious as to whether the WCSG numbers are for 91.3 or for 88.3 WCXK. Perhaps a combo of both?
Re: K'zoo / MKG / BC - Spring '19 Nielsens
Kind of odd that WSRW and WBFX subscribe to Muskegon Nielsens while WOOD and WSNX (both of which are licensed to Muskegon) don't subscribe
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Re: K'zoo / MKG / BC - Spring '19 Nielsens
It's a combo of all signals airing WCSG's programming.I'd be curious as to whether the WCSG numbers are for 91.3 or for 88.3 WCXK. Perhaps a combo of both?
Morgan Wallen is a piece of garbage.
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Re: K'zoo / MKG / BC - Spring '19 Nielsens
Chris1980 wrote:I'd be curious as to whether the WCSG numbers are for 91.3 or for 88.3 WCXK. Perhaps a combo of both?
Does it matter? Isn’t WCXK just a simulcast of WCSG?
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Re: K'zoo / MKG / BC - Spring '19 Nielsens
Does anyone know how WQXC "Cool 101" tends to perform in the Kalamazoo market? I picked up the signal today from Ottawa County and was pleasantly surprised with their programming.
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Re: K'zoo / MKG / BC - Spring '19 Nielsens
When they were listed in the K'zoo book, they generally were in the mid 2's in ages 12+.
Cool 101 has a surprisingly good signal in the Holland area.
I never understood why WQXC didn't increase its power to a full 6 kW. Seems to me they are sufficiently spaced vis-a-vis WTRV, WBYT (South Bend area), WITL (Lansing area), WWBR (Big Rapids) and WBFX to be able to do that.
Cool 101 has a surprisingly good signal in the Holland area.
I never understood why WQXC didn't increase its power to a full 6 kW. Seems to me they are sufficiently spaced vis-a-vis WTRV, WBYT (South Bend area), WITL (Lansing area), WWBR (Big Rapids) and WBFX to be able to do that.
Morgan Wallen is a piece of garbage.
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Re: K'zoo / MKG / BC - Spring '19 Nielsens
About Jack: have they even done anything to promote it? When I was out there, I didn't see any billboards or any sort of advertising about the station. You'd think they'd want to promote the hell out of it...
It's a shame, because I think the station sounds pretty damn good.
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It's a shame, because I think the station sounds pretty damn good.
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take this job and shove it
- MWmetalhead
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Re: K'zoo / MKG / BC - Spring '19 Nielsens
Radio does a terrible job promoting itself and its own brands.
If I were an outside business - especially a local business - looking for proper marketing, I don't know why on earth I'd trust radio to do that job for me. Radio's incompetence at marketing itself is a bad reflection on the industry.
If I were an outside business - especially a local business - looking for proper marketing, I don't know why on earth I'd trust radio to do that job for me. Radio's incompetence at marketing itself is a bad reflection on the industry.
Morgan Wallen is a piece of garbage.
Re: K'zoo / MKG / BC - Spring '19 Nielsens
I noticed 2 billboards. There was one on WB 94 by Wings Event Center. And there was another one up on SB 131 by Plainwell I think. That one had the logo flipped upside down. But also, I think that one was outside the coverage area of the station.thatonedude wrote: ↑Sun Aug 18, 2019 1:13 amAbout Jack: have they even done anything to promote it? When I was out there, I didn't see any billboards or any sort of advertising about the station. You'd think they'd want to promote the hell out of it...
It's a shame, because I think the station sounds pretty damn good.
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Re: K'zoo / MKG / BC - Spring '19 Nielsens
That billboard on SB 131 is on the fringe of the signal area, but traveling southbound you would gain signal strength as you go. Smart move.Qs23 wrote:I noticed 2 billboards. There was one on WB 94 by Wings Event Center. And there was another one up on SB 131 by Plainwell I think. That one had the logo flipped upside down. But also, I think that one was outside the coverage area of the station.thatonedude wrote: ↑Sun Aug 18, 2019 1:13 amAbout Jack: have they even done anything to promote it? When I was out there, I didn't see any billboards or any sort of advertising about the station. You'd think they'd want to promote the hell out of it...
It's a shame, because I think the station sounds pretty damn good.
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Note to WGN... bring back Steve Cochran ASAP.
EDIT: Steve Cochran IS BACK AT WGN!!!
EDIT: Steve Cochran IS BACK AT WGN!!!