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How Wheels 106.7 programs by the hour

Discussion pertaining to Detroit, Ann Arbor, Port Huron, and SW Ontario
szmigiel
Posts: 126
Joined: Wed Oct 31, 2018 5:52 am

Re: How Wheels 106.7 programs by the hour

Post by szmigiel » Sun Jun 02, 2019 9:33 am

It seems to be Greater Media reacting to the competition. Since they own both WRIF and WCSX they had the rock market in Detroit wrapped up. But now they have someone trying to the pick up the audience from both their stations, by being right between the two playlistwise.



Deleted User 15041

Re: How Wheels 106.7 programs by the hour

Post by Deleted User 15041 » Sun Jun 02, 2019 9:49 am

We'll see if Beasley has to worry about 1067 in a few weeks when ratings come out. Personally I don't think "Fake Wheels" will be a threat. The format is not that impressive.



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MWmetalhead
Site Admin
Posts: 5046
Joined: Sun Oct 31, 2004 11:23 am

Re: How Wheels 106.7 programs by the hour

Post by MWmetalhead » Sun Jun 02, 2019 10:02 am

Agreed. 106.7's normal playlist is garbage. Music for factory rats in their late 40s & 50s with bland, superficial taste in rock music.

When the station does Deep Cut Saturdays, the playlist sounds a helluva lot better.


Greta Thunberg is a snot nosed brat who needs to STFU.

Deleted User 15041

Re: How Wheels 106.7 programs by the hour

Post by Deleted User 15041 » Sun Jun 02, 2019 10:59 am

Not lately, Saturday's are starting to sound like during the week with very few different titles.



JLesinski
Posts: 107
Joined: Sat May 25, 2019 11:43 pm

Re: How Wheels 106.7 programs by the hour

Post by JLesinski » Mon Jun 03, 2019 9:09 pm

It appears to me that they are doubling down on the 70's stuff. Christ almighty. Same shit different station.
New generation of classic rock my ass.



Deleted User 15041

Re: How Wheels 106.7 programs by the hour

Post by Deleted User 15041 » Mon Jun 03, 2019 9:34 pm

I streamed them this afternoon during Podell’s show and definitely more 70’s not impressive of a good format it’s becoming normal stuff again. There’s some great metal apps in the google App Store good music check it out if you stream.



Bobbert
Posts: 188
Joined: Wed Nov 07, 2018 11:13 pm

Re: How Wheels 106.7 programs by the hour

Post by Bobbert » Thu Jun 06, 2019 7:12 pm

My only request is that they play an AC/DC song at 4:45 every weekday afternoon. That pounding beat at high volume always helps me forget the work day.



Bobbert
Posts: 188
Joined: Wed Nov 07, 2018 11:13 pm

Re: How to program Wheels 106.7 by the hour

Post by Bobbert » Thu Jun 06, 2019 7:23 pm

Myron Falwell wrote:
Fri May 31, 2019 7:16 am
1. People want to hear the hits, and hear familiar voices play the hits. Studies have proven that time and time again.

2. No format has been tested to death moreso than AOR and the formats that followed it, including this iteration of classic rock. That's been going on since the 1970s, not 1996.

3. iHeart has shared music logs between their like-formatted stations. There's little variance between WLLZ and WXZX in Columbus.
Here's a quote from an 12/26/1987 article by Gary Graff in the Detroit Free Press. He was reviewing the year in Detroit radio.

"MUSICALLY, ALMOST every station seemed caught in a web of research-oriented conservatism. With the appearance of classic rock station WCSX-FM (formerly WMJC, 94.7), album rockers WRIF and WLLZ-FM (98.7) programmed more old music and cut back on new music and on alternative cuts from albums by established artists. Adult-contemporary stations, meanwhile, continued to search for a consistent identity to sell to their audiences. Only Top 40 stations such as WCZY-FM (95.5), WHYT-FM (96.3) and Windsor's CJOM-FM (88.7) seemed to progress during 1987, opening their playlists to meatier fare from U2, R.E.M., Los Lobos, Squeeze, Suzanne Vega, Cameo and Bon Jovi."



JLesinski
Posts: 107
Joined: Sat May 25, 2019 11:43 pm

Re: How Wheels 106.7 programs by the hour

Post by JLesinski » Thu Jun 06, 2019 9:52 pm

106.7 has now officially lost me. Fuck them. Now every other song is a retread from the 70's. What a disaster the 3 main rock stations in Detroit are.



Realist
Posts: 219
Joined: Wed Dec 13, 2006 10:36 pm
Location: Northern Michigan

Re: How Wheels 106.7 programs by the hour

Post by Realist » Thu Jun 06, 2019 9:59 pm

I can’t figure out why 106.7 is doing TV advertising on Fox Spirts Detroit. As someone who lives outside the Detroit area, their ads are irrelevant to me...



fuzzpower
Posts: 429
Joined: Sun Mar 17, 2019 3:37 pm

Re: How Wheels 106.7 programs by the hour

Post by fuzzpower » Thu Jun 06, 2019 10:05 pm

Realist wrote:
Thu Jun 06, 2019 9:59 pm
I can’t figure out why 106.7 is doing TV advertising on Fox Spirts Detroit. As someone who lives outside the Detroit area, their ads are irrelevant to me...
Roughly half of their audience lives within reach of 106.7. Perhaps the rates are pretty low?



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WZRC 1067
Posts: 211
Joined: Tue Apr 16, 2019 5:49 am

Re: How Wheels 106.7 programs by the hour

Post by WZRC 1067 » Thu Jun 06, 2019 10:30 pm

senpaisai, Ditch Queen and Kansas, and you got something. A lot of good choices


Top of the hour ID's at there best:

https://www.youtube.com/channel/UCadF_l ... jJNb0WMM5w

JLesinski
Posts: 107
Joined: Sat May 25, 2019 11:43 pm

Re: How Wheels 106.7 programs by the hour

Post by JLesinski » Fri Jun 07, 2019 6:33 am

They've got literally 30 years of music to choose from (70's, 80's and 90's)and they play the same overplayed, worn out stuff that everyone has heard a million times. Its insane.



JLesinski
Posts: 107
Joined: Sat May 25, 2019 11:43 pm

Re: How to program Wheels 106.7 by the hour

Post by JLesinski » Fri Jun 07, 2019 7:15 am

Bobbert wrote:
Thu Jun 06, 2019 7:23 pm
Myron Falwell wrote:
Fri May 31, 2019 7:16 am
1. People want to hear the hits, and hear familiar voices play the hits. Studies have proven that time and time again.

2. No format has been tested to death moreso than AOR and the formats that followed it, including this iteration of classic rock. That's been going on since the 1970s, not 1996.

3. iHeart has shared music logs between their like-formatted stations. There's little variance between WLLZ and WXZX in Columbus.
Here's a quote from an 12/26/1987 article by Gary Graff in the Detroit Free Press. He was reviewing the year in Detroit radio.

"MUSICALLY, ALMOST every station seemed caught in a web of research-oriented conservatism. With the appearance of classic rock station WCSX-FM (formerly WMJC, 94.7), album rockers WRIF and WLLZ-FM (98.7) programmed more old music and cut back on new music and on alternative cuts from albums by established artists. Adult-contemporary stations, meanwhile, continued to search for a consistent identity to sell to their audiences. Only Top 40 stations such as WCZY-FM (95.5), WHYT-FM (96.3) and Windsor's CJOM-FM (88.7) seemed to progress during 1987, opening their playlists to meatier fare from U2, R.E.M., Los Lobos, Squeeze, Suzanne Vega, Cameo and Bon Jovi."
How perfect is that quote? The homogenization of Detroit rock radio is in full swing. All 3 major rock stations are almost interchangeable. What a disgrace for a city with such a proud musical history.



Bobbert
Posts: 188
Joined: Wed Nov 07, 2018 11:13 pm

Re: How to program Wheels 106.7 by the hour

Post by Bobbert » Fri Jun 07, 2019 5:16 pm

JLesinski wrote:
Fri Jun 07, 2019 7:15 am
Bobbert wrote:
Thu Jun 06, 2019 7:23 pm
Myron Falwell wrote:
Fri May 31, 2019 7:16 am
1. People want to hear the hits, and hear familiar voices play the hits. Studies have proven that time and time again.

2. No format has been tested to death moreso than AOR and the formats that followed it, including this iteration of classic rock. That's been going on since the 1970s, not 1996.

3. iHeart has shared music logs between their like-formatted stations. There's little variance between WLLZ and WXZX in Columbus.
Here's a quote from an 12/26/1987 article by Gary Graff in the Detroit Free Press. He was reviewing the year in Detroit radio.

"MUSICALLY, ALMOST every station seemed caught in a web of research-oriented conservatism. With the appearance of classic rock station WCSX-FM (formerly WMJC, 94.7), album rockers WRIF and WLLZ-FM (98.7) programmed more old music and cut back on new music and on alternative cuts from albums by established artists. Adult-contemporary stations, meanwhile, continued to search for a consistent identity to sell to their audiences. Only Top 40 stations such as WCZY-FM (95.5), WHYT-FM (96.3) and Windsor's CJOM-FM (88.7) seemed to progress during 1987, opening their playlists to meatier fare from U2, R.E.M., Los Lobos, Squeeze, Suzanne Vega, Cameo and Bon Jovi."
How perfect is that quote? The homogenization of Detroit rock radio is in full swing. All 3 major rock stations are almost interchangeable. What a disgrace for a city with such a proud musical history.
What makes it even sadder is that quote was from a time when there was more variety on local radio—commercial stations playing classical, jazz, and easy listening music; more local talk radio; more AM music.



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