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Search found 31 matches

by northradiotruth
Thu Apr 02, 2020 9:59 am
Forum: Northern Lower Michigan/Eastern U.P.
Topic: Is radio relevant anymore in a crisis?
Replies: 4
Views: 538

Is radio relevant anymore in a crisis?

As a fan of radio my whole life I never thought I'd say this but local radio to me has become irrelevant during this pandemic. The information is moving so fast and changes hourly. Detroit voice Trackers aren't cutting it for Northern Michigan information. Some jocks seem to be hours or even days be...
by northradiotruth
Sat Feb 29, 2020 9:24 am
Forum: Northern Lower Michigan/Eastern U.P.
Topic: Omelette returns
Replies: 32
Views: 3407

Re: Omelette returns

I confess I didn't see the numbers either I was told by someone I trust but that someone was affiliated with KLT.
by northradiotruth
Sat Feb 29, 2020 9:20 am
Forum: Northern Lower Michigan/Eastern U.P.
Topic: What Does the Fox Say? Goodbye...
Replies: 51
Views: 4345

Re: What Does the Fox Say? Goodbye...

I listened to the last hour of the morning show Friday just out of curiosity. There is something I found a little puzzling. I guess the midday woman on the Fox is Chris McCarver and she’s the general manager of the, now defunct, NBI. I know this because she was boasting about how she worked her way ...
by northradiotruth
Fri Feb 28, 2020 9:49 am
Forum: Northern Lower Michigan/Eastern U.P.
Topic: Omelette returns
Replies: 32
Views: 3407

Re: Omelette returns

I looked at men 35 plus for KLT which is what they target. Also in case, you haven't heard Macdonald Garber did buy 106.7 and as of right now they don't know what format they are going to run.
by northradiotruth
Wed Feb 26, 2020 9:59 pm
Forum: Northern Lower Michigan/Eastern U.P.
Topic: Omelette returns
Replies: 32
Views: 3407

Re: Omelette returns

This is still a risk for midwestern. They are doing an awful lot to roll out the red carpet for Omelette including letting go of their northern country signal. That's a lot for someone who bombed out at The Bear. KLT was #1 in their male demographic across their entire dayparts in the last book. To ...
by northradiotruth
Wed Feb 26, 2020 8:53 am
Forum: Northern Lower Michigan/Eastern U.P.
Topic: Omelette returns
Replies: 32
Views: 3407

Re: Omelette returns

MW if you are patting yourself on the back for your predictions, how about me? Omelette returned to KLT on Feb 24th. I broke the story on Dec 20th!
by northradiotruth
Tue Feb 25, 2020 8:50 am
Forum: Northern Lower Michigan/Eastern U.P.
Topic: KLT lives in the far north!!! 93.5 to dump Country.
Replies: 18
Views: 1411

Re: KLT lives in the far north!!! 93.5 to dump Country.

There is no way 93.5 gives KLT better coverage in the North than 98.9. I live north of Traverse City and 98.9 is heard in a ton of businesses where TCM is nowhere. I tune to 93.5 once in a while, it's weak in my car. I'm glad to have KLT staying in the North but the signal is not as good. They shoul...
by northradiotruth
Sat Feb 22, 2020 9:18 am
Forum: Northern Lower Michigan/Eastern U.P.
Topic: School closings on local radio
Replies: 16
Views: 1340

Re: School closings on local radio

If students can already know there is no school, then how come adults can't get information about snow conditions and "backroads" just as easily? The answer is, they can. So we are right back to the idea of why read school closings? Do you think the stations that read the closings have more listeners?
by northradiotruth
Tue Jan 28, 2020 10:23 am
Forum: Northern Lower Michigan/Eastern U.P.
Topic: Fall 2019 ratings
Replies: 9
Views: 1068

Re: Fall 2019 ratings

A good book for THE rock station but here are three things that don't look good for KLT's ratings future: 1. One of the reasons they did so well this time is they gave away 500 dollars a day for almost the entire book, that won't happen again. 2. KLZ is disappearing. 3. Omelette was apparently a lia...
by northradiotruth
Mon Jan 06, 2020 9:48 am
Forum: Northern Lower Michigan/Eastern U.P.
Topic: Omelette returns
Replies: 32
Views: 3407

Re: Omelette returns

Did confirm Devitt will not be a part of KLT moving forward. Apparently his primary job was being the operations manager of ESPN and he was let go when that went dark.
by northradiotruth
Fri Dec 20, 2019 9:18 am
Forum: Northern Lower Michigan/Eastern U.P.
Topic: Omelette returns
Replies: 32
Views: 3407

Omelette returns

I have now heard it from three different sources that Omelette is coming back to KLT. The Morning Trainwreck guys have been told thanks but no thanks and the O-man will make his return to the Northern Michigan radio scene as soon as the deal with Midwestern is complete. I think this is a great move....
by northradiotruth
Mon Dec 09, 2019 4:19 pm
Forum: Northern Lower Michigan/Eastern U.P.
Topic: The Fox soon WCMU
Replies: 43
Views: 3739

Re: The Fox soon WCMU

Only one signal was bought by CMU , 94.3. I heard the other two signals (92.5 and 100.5) are going dark.
by northradiotruth
Mon Dec 09, 2019 4:17 pm
Forum: Northern Lower Michigan/Eastern U.P.
Topic: WKLT-fm, Kalkaska and WKLZ-fm, Petoskey
Replies: 103
Views: 9976

Re: WKLT-fm, Kalkaska and WKLZ-fm, Petoskey

106.7 and 105.5 FM (ESPN) both went dark today.